Lamb Lion Jesus poster

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Lamb Lion Jesus poster
Lamb Lion Jesus poster

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Lamb Lion Jesus poster

An effective conference poster is all about making it easy for your reader, and a clear and logical layout will go a long way to achieving this.

But what does a clear and logical layout look like?

First things first: orientation.

Lamb Lion Jesus poster

If there are no set orientation demands then you’re free to choose. You have a preference, go with that.

You’re undecided, keep an open mind: you may find that your images or figures simply work better with one particular orientation.

If you can’t decide, just get started anyway: it’s usually fairly simple to switch the orientation of your poster later on.

ePosters

Lamb Lion Jesus poster

Not all conferences consist of name tags, poster halls and those awkward moments.

When you need to pretend that you’re not listening to a conversation 30 cm away in order to secure the sought-after stand-up lunch table space for your tea-saucer-sized dish of cucumber sandwiches.

Many conferences are shifting to an online, virtual format (thanks, COVID) while others have always been online, ever since Skype was relevant. The point is this: ePosters.

Make it easy

Lamb Lion Jesus poster

Break up your content into bite-sized chunks. This segmented approach helps to you avoid a wall-of-text monstrosity and it helps your reader to navigate the various sections.

Give your sections clear headers and number them too: this helps the viewer to go from section to section in the order in which you intend.

To explain, consider the following example. Yahoo and Google are both search engines, but take a look below and compare their visual layouts. Yahoo’s page is filled with ‘stuff’ and has almost no negative space.

Lamb Lion Jesus poster
Lamb Lion Jesus poster

How easy is it to be distracted?

Lamb Lion Jesus poster

It’s difficult to even find where to search for something. Google, on the other hand, makes it easy. Surrounded by serene negative space, it’s easy to find the search function. Which of these two search engines is more successful?.

– How large will each section be? Err towards more space for your main finding and less space for your background and methods – emphasise the main event!

– How many figures and charts will you need? Again, less is more – focus on the main 1 or 2, not 13.

– Keep some space for a large eye-catching image (to attract people from the other side of the room) and your personal details and photo (if you want to include one).

That’s a lot of info just about scientific poster layouts, thanks for hanging in there with me.

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From: Tongassf team